Whether you’re looking to craft the ultimate work from home wardrobe or just want to stock up on versatile and luxurious lounge staples, these Australian and New Zealand brands have you covered. Importantly, they’re transparent in their production – opting for sustainably sourced fibres and ensuring their garments are made ethically. These are some of our favourite brands for ethically made loungewear in Australia.
1. Kowtow
Kowtow was born in 2007 with the desire to create an ethical label that would be the example for a fashion forward, global thinking business. And that it is. The New Zealand label is leading the way for sustainable fashion, with a now internationally recognised label producing beautiful staple items that are 100% suitable for the office. Good on You app rates Kowtow five stars stating that its environmental, labour and animal rating are all ‘great’.
2. Bed Threads
In case you couldn’t tell from the name, this brand knows its way around the bedroom. The good news? The brand’s philosophy of creating comfortable, natural fibres products for sleep extends to loungewear as well. Bed Threads uses its signature 100% French Flax Linen fabric for its sleepwear range (100% appropriate for out-of-home wear as well) and boasts a well as a gorgeous line up of cashmere clothing. The brand says it’s 100% carbon neutral and proudly plastic free. The garments are assembled in China where the brand says they pay above minimum wage and ensure ethical working conditions for their makers.
3. Bassike
Staples and basics brand Bassike produces all of the comfy clothes – to wear between home, work, shops and social events. The brand says that sustainability for them means treating people and the planet with respect, lightening their environmental impact and constantly evaluating how they do that. Over 90% of Bassike’s products are ethically made in Australia which ensures a high level of supply chain transparency while supporting and helping to preserve the fashion industry in this country.
4. dk active
Brisbane’s dk active makes high-quality, high-performance workout clothing for all activities. When it comes to loungewear, the brand stocks styles covering all seasons including shorts and crops to trank pants and jumpers. dk active opts for sustainable materials such as organic and recycled fibres. Importantly, the range is all ethically manufactured in Brisbane, Australia.
5. Boody
Boody set out with the mission to create softer, comfier basics that fit just right and keep the environment top of mind. Every Boody garment is made of luxe sustainable bamboo fabric. Shop everything from basic tees and dresses, to leggings and activewear, to undies and socks for men, women and babies with the Sydney-based label. If you’re anything like us, any t-shirt is loungewear, but Boody goes one further with the ultra-soft Downtime Lounge top and pants designed for a rainy weekend Netflix binge.
6. Reverie the Label
Want to slip into something comfortable without compromising on style? Brisbane-based sleepwear and loungewear label Reverie has you covered. The brand’s range of effortlessly stylish and comfortable garments are made from environmentally friendly fabrics such as Lenzing Tencel (made from sustainably sourced eucalyptus), GOTS certified organic cotton and a merino x organic cotton blend. Reverie the Label’s collections include short and long nightgowns, sets, robes and accessories. It’s all made onshore in Brisbane, Australia.
Britt’s List readers can get 20% off purchases over $200 with code BRITT20 at checkout.
7. Honest Studios
Honest Studios’ garments are ethically made in Melbourne by a mother-daughter duo with a love of natural fibres. To help reduce waste, the brand sources its fabrics from high-end fashion houses selling their surplus fabrics. With comfort at the forefront of their designs, Honest Studios’ range features simple cuts to suit all ages, shapes and sizes. The brand’s dedicated loungewear category makes it easy to shop for staples.
8. HoMie
For comfy, feel-good garments, you can’t go past HoMie – a social enterprise and unisex streetwear label for young people. The brand name is an acronym for Homelessness of Melbourne incorporated enterprise – as they use 100 per cent of their profits to support young people facing homelessness in Melbourne. HoMie values transparency and up-cycles preloved items to reduce the environmental impact of their garments. As a bonus, a big part of HoMie’s production is done in Australia and is certified by Ethical Clothing Australia.
9. The Lullaby Club
The Lullaby Club focuses on lounge essentials “for you and your mini” and as such, comfy tops and bottoms are on the line up. The range includes linen and ribbed cotton staples in block colours – available in an inclusive size range covering size 6-18. The Lullaby Club’s garments are made in China where the brand says it’s committed to paying its garment makers a living wage. Find out more about the brand’s ethos on the website here.
10. For Maisey
For Maisey is a considered women’s wear label. The slow fashion brand works with natural fibres such as hemp, linen and cotton and eco-friendly dyes to make loungewear and comfortable clothes for women (and sometimes their bubs!) For Maisey’s garments are designed and ethically manufactured in Australia in small batches, reducing waste by avoiding excess stock. Shop for luxurious linen stapes in natural colours and classic shapes.
11. Rove
Whether you’re going on a holiday or you just want to feel like you are, Rove’s beautiful, floaty summer attire will take you there. Designed in Byron Bay, the relaxed summer label makes luxurious pieces in natural and breathable fibres such as linen, environmentally friendly viscose and cotton. Rove works with a small, female-run production house in Bali to produce its limited runs and has agreements in place to ensure safe working relationships and benefits for employees.
12. LUXMII
LUXMII is an Australian-born linen fashion brand that brings together the relaxed elegance of Australian style with the sophistication of European design. The brand produces timeless natural fibre essentials across its range of dresses, tops, pants and sets in plain and printed colourways. LUXMII emphasizes sustainable and ethical production practices, complying with standards such as European Flax, Global Organic Textile Standard (GOTS), Masters of Linen, and the OEKO-TEX 100 Standard.
Bonus: Feeling crafty? Make your own linen loungewear set with the Pipit loungewear set sewing kit from Common Stitch. The kit has everything you need to sew your set at home – including the pattern, fabric, thread, elastic and buttons. All you need is the machine.
